If you are looking to expand your packaging offerings, now would be a good time to make an investment in shrink and stretch sleeve labeling. According to a Markets and Market report, the “shrink sleeve & stretch sleeve labels market is projected to reach USD $13.20 Billion by 2020, at a CAGR of 5.5% from 2015 to 2020.” Consumers expect their product packaging to be visually appealing, eco-friendly, and contain information about the product they are consuming. To meet this demand, companies are opting for shrink packaging, which molds to their product’s shape while still being attractive. This type of labeling continues to grow in popularity due to its advantages, but will have to overcome a few challenges to be a mainstay.
Read MoreIf you aren’t paying attention to the purchasing power of millennials, you should be. According to Forbes, millennials represent a fourth of the United States population and have $200 billion in annual buying power. With newfound power and an increase of disposable income, they are looking to vote with their wallets and support companies that meet their own moral standards. Also known as Generation Y, millennials want to know where a product is sourced from, whether it is produced with environmental and human labor standards, and a way to converse with management. Here are some ways to approach a millennial-friendly marketing strategy:
Read MoreThere is no doubt that the world of printing has become increasingly competitive. Every printer is looking for new ways to reduce costs, increase profit margins and differentiate themselves from the pack. Incorporating Electron Beam technology into your process can be just the way to achieve these goals.
Read MoreEB and UV curing equipment are both much more compact than your conventional drying ovens, making EB and UV equipment size a tangible benefit when looking to decrease your operational costs. Not only that, but the solvent free compositions also require less storage space than solventbased coatings, making your footprint compact, reducing the amount of commercial real estate required and ultimately, reducing your operational costs.
Read MoreIt’s no secret that EB and UV technologies have solidified their standing within the packaging industry because of the inherent advantages over solvent and waterbased technologies. The rapid growth in energybased curing applications is a result of its ability to reduce waste and environmental hazards. While EB technology has seen swift growth into one of the leading choices of the flexible packaging industry, like any other industrial technology, safe use requires an understanding of the potential hazards, knowledge of safe handling procedures and industrial best hygiene practices.
Read MoreChinaplas 2016 is just around the corner, and we’re excited to showcase why EB inks and web offset printing are such an incredible choice for food packaging. Primarily, electron beam inks are food safe and versatile, meaning they can safely be used on a broad range of food packages. Moreover, they can be utilized to create numerous effects with different types of labels, so they have a wide appeal with many different manufacturers and food packagers. What's more, using EB inks for your food packaging applications can help you save money in terms of reduced energy costs and lower ink use.
Read MoreElectronic beam flexographic inks are an environmentally responsible choice that can save you money and reduce your energy consumption, and since they’re food safe and FDA approved, they can also be used for food packaging applications.
Read MoreThanks to their technological advancements and being more environmentally friendly, both electron beam and ultraviolet curing processes are quickly becoming two of the packaging industry’s most popular solutions for laminating adhesives, coatings, and inks.
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Electron beam and ultraviolet curing technologies are both advanced, environmentally friendly, and are more effective methods for curing inks, laminating adhesives, and coatings than solvent or water based technologies. However, the two are very distinct methods, and sometimes one will be better suited for different applications than the other will. One factor that separates the two technologies is material penetration, and to help you choose the technology that’s best for you, today we will discuss how Electron Beam and UV curing differ in terms of material penetration, and how they perform in different situations.
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Finding new and innovative ways to reduce costs is just as important an objective to any executive as is optimizing revenues and profitability. In a difficult economic climate, reducing costs becomes even more important.
In the world of printing, reducing costs all too frequently also means diminishing quality. There is one cost savings measure, however, that is available to printers that does not compromise quality; in fact, it provides unsurpassed print quality.
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